A television ad for Gap is drawing criticism and calls for a boycott from a Christian group.

Advertisers have a tricky job this time of year. Coming up with holiday ads that are inclusive and non-offensive to all faiths is not an easy task. When Gap came up with their current "Go Ho Ho" television ads, they likely thought that they had managed to walk that line successfully. But the ad, in which young beautiful people decked out in festive Gap clothes dance around and chant, has drawn criticism not for excluding any faith, but for the lighthearted way in which they are included.

The American Family Association (AFA) is calling for a two-month boycott of Gap and its brands Old Navy and Banana Republic because they say the Gap ads are making fun of religion. At issue are the words the actors chant in the spot: "Go Christmas, go Hanukkah, go Kwanzaa, go Solstice. . . . Do whatever you wannukkah and to all a cheery night."

The AFA is no stranger to Gap boycotts. Last year, the group urged a similar boycott in protest of Gap ads that failed to mention the word "Christmas." On their Web site, the AFA credits that boycott for pressuring Gap into including the word this year, but finds fault with the "dismissive and disrespectful" way they went about it.

For their part, Gap remains unmoved, telling Brand Week that the company "is and has always been an inclusive, accessible brand in which everyone can participate and we embrace diversity across all of our customers, and more importantly respect their beliefs as individuals... We focus our marketing on the joys of the holiday season as a whole."

We've noticed those Gap ads, too. The intent to playfully include all faiths is so painfully obvious that we think the ads are trying just a little too hard. We are more annoyed than offended. What about you?